Staff Marketing Analyst (all genders)
Core
Strategic architect for Global Reactivations, owning technical roadmaps and measurement frameworks to reduce churn and optimize marketing spend.
Role type
Staff Marketing Analyst (Strategic IC)
Builds
Advanced analytics solutions, self-service reporting assets, and automated dashboards for global reactivation efforts.
Domain
B2C Subscription / Customer Retention
Deliverable
production ML models | dashboards & analysis
Required skills
CRM Analytics, BigQuery, SQL, Python, A/B testing, Statistical Analysis, Data Modeling, Tableau/Looker, Storytelling
Preferred skills
AI tools (ChatGPT, Claude, Copilot), Regression, Clustering, Time Series Analysis
Technologies
BigQuery, GA4, SQL, Python, pandas, numpy, Tableau, Looker, Google Data Studio
Responsibilities
Define KPI trees and measurement frameworks; Architect advanced analytics solutions; Design and analyze A/B tests; Lead integration of AI and automation tools; Develop automated reporting and dashboards; Translate complex statistical concepts into executive narratives.
Seniority
Staff, hands-on IC with strategic scope