Sr. Data Scientist, Performance Marketing
Core
Introduce scientific rigor into marketing measurement and optimization to drive user growth and shape strategic decisions for Pinterest's growth marketing team.
Role type
Senior IC data scientist (performance marketing)
Builds
Propensity, forecasting, and lifetime value (LTV) models; geo-testing and incrementality testing frameworks; dashboards and automated reporting tools.
Domain
Technology (Social Media) + Performance Marketing
Deliverable
production ML models | dashboards & analysis
Required skills
Causal inference, statistical modeling, Python or R, SQL/Hive, experimentation design, business strategy, product sense, data pipeline optimization
Preferred skills
Experience leading technical projects, translating complex findings into actionable insights
Technologies
Python, R, SQL, Hive
Responsibilities
Build and deploy statistical and machine learning models to optimize marketing strategies; evolve experimentation capabilities and tools; design and maintain dashboards and automated reporting tools; collaborate with cross-functional partners on growth marketing problems.
Seniority
Senior, hands-on IC