Marketing Specialist
Core
Execute B2B marketing campaigns, events, and sales enablement activities to drive lead generation and pipeline growth for Cloud Business Solutions (Microsoft and ServiceNow).
Role type
Marketing Specialist (B2B Campaigns & Sales Enablement)
Builds
Marketing campaigns, client events, sales collateral, and partner marketing programs
Domain
IT Consulting / Professional Services
Deliverable
product features
Required skills
B2B campaign execution, content creation, event coordination, stakeholder management, project coordination, lead management
Preferred skills
Microsoft/ServiceNow ecosystem experience, demand generation concepts, partner marketing support, CMS/Marketing platform proficiency
Technologies
HubSpot, Google Analytics, WordPress, Canva, Monday.com
Responsibilities
Coordinate and execute marketing campaigns aligned to revenue priorities; manage event logistics for webinars and conferences; develop client-facing content and sales enablement materials; support vendor-funded marketing programs; analyze campaign performance and pipeline influence.
Seniority
Mid-level, hands-on IC
