Growth Marketing Lead, EMEA
Core
Own paid marketing across key performance channels to drive user discovery, value, and retention for ChatGPT in EMEA markets.
Role type
Senior individual contributor Growth Marketing Lead (building towards team leadership)
Builds
Paid media campaigns and full-funnel media buying strategies
Domain
AI / Consumer Technology
Required skills
Paid media budget ownership, EMEA market knowledge, creative testing, incrementality judgment, campaign prioritization
Preferred skills
Fast-moving consumer technology experience, brand-building performance focus, regional marketing ownership
Technologies
Paid media channels, creative testing tools
Responsibilities
Prioritize EMEA markets and manage campaign setup, channel performance, and paid-media investment decisions; Develop local creative briefs and creator inputs for paid growth; Connect marketing activity to incremental weekly active users (iWAU) and incremental annual recurring revenue (iARR); Work with regional and central partners on delivery handoffs and shared services.