Key Account & Brand Development Manager - Beverage Industry
Core
Grow brand awareness and drive sales of on-premise beverage ingredients (syrups, purees, sauces) for coffee shops and cocktail bars in Australia.
Role type
Key Account & Brand Development Manager
Builds
On-premise beverage ingredients portfolio for coffee shops and cocktail bars
Domain
Food & Beverage / Mixology
Deliverable
product features
Required skills
B2B sales, beverage industry knowledge, mixology expertise, distributor/wholesaler relationship management, client training, market trend analysis, event representation
Preferred skills
Network among key hospitality players, understanding of Australian on-premise dynamics
Technologies
N/A
Responsibilities
Activate and influence key accounts to adopt products, build relationships with wholesalers and distributors, train and advise clients on product usage, monitor sales performance and provide market feedback, provide technical support and conduct tastings/demonstrations, represent the brand at trade shows and industry events, stay updated on market trends for product development
Seniority
Mid-Senior, hands-on IC