Marketing Director, Europe
Core
Build Billtrust's brand and demand generation engine across Europe from the ground up, partnering with CMO and sales teams to drive pipeline and revenue in priority markets like UK and Germany.
Role type
Senior regional marketing director (market entry & brand building)
Builds
Go-to-market strategies, localized content/campaigns, regional events, and partner marketing programs for a B2B fintech platform
Domain
B2B Fintech / Accounts Receivable Software
Deliverable
product features
Required skills
B2B marketing strategy, market-entry planning, multi-channel execution (field/digital/PR), agency management, cross-functional alignment, localization, data-driven planning
Preferred skills
Fintech background, partner/channel marketing, German language
Technologies
None explicitly listed
Responsibilities
Own European marketing strategy and budget; develop market-entry strategies for new geographies; localize content and campaigns; plan and execute regional events; manage digital marketing and PR; build partner marketing programs; source and manage external contractors
Seniority
Senior, hands-on IC