Account-Based Marketing Manager
Core
Own the enterprise Account-Based Marketing (ABM) program targeting Multi-Shop Operators and multi-location auto service businesses, bridging Sales, RevOps, and Marketing to accelerate enterprise sales cycles.
Role type
Senior Account-Based Marketing Manager
Builds
Tiered ABM campaigns (1:1, 1:Few, 1:Many), personalized landing pages, direct mail kits, and account-level engagement strategies.
Domain
B2B SaaS / Automotive repair industry
Required skills
ABM strategy, B2B marketing, project management, cross-functional collaboration, data analytics, CRM management
Preferred skills
Multi-location business sales experience, automotive/field services industry knowledge, account-level attribution tools
Technologies
LinkedIn, Google Ads, Meta, HubSpot, Salesforce, GA4, Looker
Responsibilities
Run end-to-end tiered ABM campaigns, set channel strategy and audiences, create marketing assets, drive target account lists and data enrichment, measure account engagement and ROI.
Seniority
Mid-Senior, hands-on IC
