Email Campaign Manager
Core
Design, execute, and optimize email marketing campaigns to drive product review submissions from enterprise B2B customers.
Role type
Senior Email Campaign Manager (B2B SaaS)
Builds
Email campaigns and content strategies for enterprise clients
Domain
B2B SaaS / Enterprise Technology
Deliverable
product features
Required skills
Email marketing strategy, marketing automation platforms, CRM management, data analysis, A/B testing, buyer journey mapping, HTML/CSS/Liquid, compliance regulations (CAN-SPAM, GDPR)
Preferred skills
Client-facing campaign strategy, B2B SaaS/enterprise technology experience, UGC/reviews experience
Technologies
Ortto, Marketo, Salesforce
Responsibilities
Design and execute campaigns targeting software users for review submissions; collaborate with UGC and Customer Success teams; segment lists and personalize messaging; monitor metrics (open, click, conversion rates); conduct A/B testing; ensure regulatory compliance.
Seniority
Mid-Senior, hands-on IC
