Analyst/Senior Analyst, B2B Digital Marketing (Bangkok Based, relocation provided)
Core
Deliver high-quality, scalable marketing campaigns for B2B2C partners by optimizing ad performance, building predictive models, and generating data-driven insights.
Role type
Senior Analyst, B2B Digital Marketing
Builds
Scalable marketing frameworks and data-driven recommendations for hotel and holiday property partners
Domain
Travel technology / B2B Digital Marketing
Deliverable
production ML models | dashboards & analysis | client delivery
Required skills
Data analysis, predictive modeling, SQL, Python, R, SAS, SPSS, VBA, Tableau, Power BI, A/B testing, statistical analysis
Preferred skills
Digital marketing, ecommerce, presentation skills, negotiation
Technologies
Google Ads, Bing Ads, Tripadvisor, Trivago, Microsoft SQL Server, Tableau, Power BI
Responsibilities
Experiment with ads/campaign structures and bidding strategies; analyze vast amounts of data to develop predictive models; build dashboards to track performance and derive insights
Seniority
Senior, hands-on IC
