Performance Optimisation Manager, India
Core
Drive strategy, optimization, and performance operations for key advertising customers in mobile marketing and app content discovery.
Role type
Senior IC performance optimization manager (mobile marketing)
Builds
High-performance outcomes for key advertisers via mobile search and app content discovery solutions
Domain
Mobile marketing, user acquisition, digital advertising
Deliverable
production ML models | product features | dashboards & analysis | client delivery
Required skills
Mobile marketing/user acquisition experience, analytical skills, Excel/Sheets proficiency, SQL, database querying tools (Looker), mobile acquisition campaign execution
Preferred skills
Startup experience, new product development, cross-functional collaboration
Technologies
SQL, Excel, Sheets, Looker
Responsibilities
Execute traffic acquisition and re-engagement campaigns, partner with Account Managers for high-performance outcomes, devise and deliver optimization strategy tests, lead projects to drive revenue and efficiency, debug campaign flighting issues, perform daily campaign optimizations, analyze and report performance to advertisers and internal teams
Seniority
Mid-Senior, hands-on IC
