CRM & Marketing Automation Data Engineer (d/w/m)
Core
Building scalable data models, integrations, and automation logic to enable personalized customer communication and data-driven marketing decisions.
Role type
Data Engineer specializing in CRM and Marketing Automation
Builds
Central customer views, data pipelines, and interfaces for CRM and marketing automation applications
Domain
Digital services, Marketing Technology, Customer Lifecycle Management
Deliverable
production ML models
Required skills
Data modeling, ETL/ELT processes, data integration, data quality management, CRM data models, workflow automation, segmentation, trigger logic
Preferred skills
HubSpot CRM, marketing analytics, customer journey mapping
Responsibilities
Translate marketing requirements into scalable data solutions; develop central customer views from CRM and usage data; build and optimize data pipelines and interfaces; establish data foundations for segmentation and automated customer journeys; simplify reporting and monitor data flows
Seniority
Mid-level, hands-on IC
