Associate Category Head - Marketing Key Account Management
Core
Lead strategic paid media planning and execution for top e-commerce clients across Southeast Asia, driving traffic, conversions, and revenue growth.
Role type
Senior IC marketing key account manager (paid media & strategy)
Builds
Integrated digital marketing campaigns across Meta, Google, TikTok, Shopee, and Lazada
Domain
E-commerce / Digital Marketing / Southeast Asia
Deliverable
production ML models | product features | dashboards & analysis | client delivery
Required skills
Strategic paid media planning, Client relationship management, Cross-functional team leadership, Campaign performance analysis, Platform strategy (Meta/Google/TikTok/Shopee/Lazada), Project management, Data-driven decision making, Executive stakeholder communication
Preferred skills
E-commerce or agency background, Experience leading and mentoring account management teams, C-suite client negotiation
Technologies
Meta Ads, Google Ads, TikTok Ads, Shopee Ads, Lazada Ads, MS Office (Excel, PowerPoint)
Responsibilities
Serve as key strategic contact for assigned e-commerce clients, Oversee campaign execution across multiple platforms, Coordinate with internal media, SEO, and CRM teams, Analyze campaign metrics (GMV, ROAS, CTR) to provide insights, Present strategic recommendations to clients and internal stakeholders
Seniority
Senior, hands-on IC with team leadership responsibilities