Senior Data Analyst
Core
Analyze digital marketing campaign data to optimize performance, increase yield, and inform business decisions for media partners.
Role type
Senior Data Analyst (Performance Marketing)
Builds
Actionable plans for improving business performance and campaign optimization
Domain
Digital Media / Performance Marketing
Deliverable
dashboards & analysis
Required skills
SQL, Python or R, Tableau, data visualization, predictive analysis, market segmentation, competitive analysis, automation
Preferred skills
Abnormality detection, enterprise dataset handling
Responsibilities
Analyze disparate datasets to identify key trends and takeaways, develop deep understanding of analytical tools and automate business processes, balance multiple simultaneous efforts in a dynamic environment, communicate insights and deliver actionable plans for business improvement
Seniority
Senior, hands-on IC
