Monetization Strategy & Operations Manager, DACH - GBS
Core
Shape strategy and operating models for TikTok's advertising business to enable sustainable growth and profitability.
Role type
Senior strategy and operations manager (advertising)
Builds
Operating models, regional projects, dashboards, and revenue enablement tools
Domain
Digital advertising, media, and technology
Deliverable
dashboards & analysis
Required skills
Strategic planning, revenue planning, pricing strategy, process improvement, market sizing, stakeholder management, sales enablement, data analysis
Preferred skills
CRM platforms (Salesforce), Order Management Systems, Ads Platforms (Google Ads, Facebook), business intelligence, revenue strategy
Technologies
Salesforce, Google Ads Manager, Facebook Ads
Responsibilities
Conceptualize and implement regional projects to drive process improvements; Create dashboards and reports to track business KPIs and sales metrics; Conduct market sizing and research to derive actionable recommendations; Partner with senior management and cross-functional teams to align on strategy; Provide guidance on sales tools and conduct training; Manage pricing strategies, discounts, and deal terms for clients
Seniority
Mid-level, hands-on IC