马来西亚商家策略运营-TikTok Shop
Core
Design and iterate JBP and merchant segmentation strategies for the Malaysia market, defining annual framework indicators and merchant entry/exit rules.
Role type
Senior strategy-level merchant operations specialist
Builds
Merchant incentive programs, subsidy strategies, and budget allocation frameworks
Domain
E-commerce, Southeast Asia (Malaysia)
Deliverable
product features
Required skills
Data analysis, structured problem solving, commercial judgment, cross-functional collaboration, policy design, resource allocation
Preferred skills
JBP experience, merchant incentive strategy, budget management, Southeast Asia e-commerce market knowledge
Technologies
Excel
Responsibilities
Design and iterate JBP and merchant segmentation strategies; Define annual framework indicators and merchant lifecycle rules; Evaluate policy effectiveness using ROI and ROAS metrics; Lead merchant nomination, target calculation, and project execution monitoring; Collaborate with industry operations, finance, data, product, and compliance teams.
Seniority
Senior, hands-on IC