Sales & Growth Strategy Manager, Promote & Mobile Ads
Core
Driving the transition of Mobile Ads Manager from a self-serve to a sales-assisted model by building GTM strategy, sales enablement systems, and incentive structures to own incremental revenue outcomes.
Role type
Senior GTM Strategy Manager (Sales & Growth)
Builds
Mobile Ads Manager product, global sales incentive systems, and standardized sales enablement assets
Domain
Digital Advertising / Mobile Marketing
Deliverable
product features
Required skills
Digital advertising commercialization logic, GTM strategy execution, sales enablement system design, sales incentive system development, cross-functional collaboration, data analysis for business metrics, market benchmarking
Preferred skills
Multi-market overseas expansion, transitioning self-serve to sales-driven models, building sales incentive systems from scratch, market insight mining
Technologies
None explicitly stated
Responsibilities
Own sales-side GTM strategy and execution for Mobile Ads Manager; Develop differentiated commercialization cadences and operating plans for various markets; Build and optimize standardized sales incentive systems and enablement processes; Establish monitoring frameworks for core commercial metrics; Drive collaboration between global sales teams and product teams; Identify growth opportunities through industry benchmarking
Seniority
Senior, hands-on IC
