Head of Commercialization
Core
Building the end-to-end engine to turn AI commerce experiences into durable, predictable revenue in North America by defining strategy, GTM, and launch motions.
Role type
Senior IC Head of Commercial Strategy & GTM
Builds
AI commerce platform (Agentic Feed, Agentic Chat, Virtual Try-On, Embed) for enterprise retailers and digital-native brands
Domain
AI commerce, e-commerce, fashion, beauty, lifestyle
Deliverable
production ML models | product features
Required skills
Commercial strategy, GTM planning, pricing & packaging, product marketing, sales enablement, launch orchestration, revenue operations, forecasting, CRM hygiene, sales comp design, market sizing, business case development
Preferred skills
Experience in enterprise retail, digital-native brands, strategic platforms, fashion/apparel/beauty categories
Technologies
Vertex AI, Gemini, Imagen, InMobi
Responsibilities
Define ICPs, segmentation, and verticalized GTM strategies; Build pricing and packaging models; Lead Product Marketing and sales enablement; Run PoC → MVP → Launch motion; Partner with RevOps for forecasting and pipeline management
Seniority
Senior, hands-on IC
