General Manager, Ads
Core
Define and deliver a bold advertising strategy to fuel growth and unlock new revenue streams for one of the world's largest Retail Media Networks.
Role type
General Manager, Ads (Strategy & Business Development)
Builds
Next-gen advertising platform employing AI to drive platform innovation and performance
Domain
Ecommerce, Digital Advertising, Retail Media
Deliverable
production ML models | product features | dashboards & analysis | client delivery
Required skills
Digital advertising strategy, Media monetization, Retail Media Networks, Brand & Agency partnerships, Ad tech ecosystem, AI/ML optimization, Revenue growth, Pricing strategy, Yield management, Executive leadership
Preferred skills
MBA or equivalent business training, Experience in tech-enabled companies (marketplaces, SaaS, mobile apps, streaming)
Technologies
AI tools, Machine learning technologies
Responsibilities
Define and implement company-wide advertising strategy and vision; Lead development of advertising partnerships with brands, agencies, DSPs, and ad tech platforms; Collaborate with Product and Engineering on new advertising products and AI-driven capabilities; Establish performance frameworks and KPIs for ad revenue and optimization; Build, mentor, and scale a high-performing advertising organization
Seniority
Senior, hands-on IC with strategic leadership