市场营销经理(渠道与生态方向)-飞书商业化
Core
Design and execute channel and ecosystem marketing strategies to drive business opportunities and accelerate partner-led sales.
Role type
Channel and Ecosystem Marketing Manager
Builds
Channel enablement SOPs, marketing asset libraries, and regional marketing campaigns
Domain
B2B SaaS / Channel Management
Deliverable
product features
Required skills
Channel operations, Ecosystem partner management, B2B marketing strategy, Data analysis, ROI analysis, Vendor management, Event execution, Market trend analysis, AI tool application
Preferred skills
B2B business model experience, Channel partnership mechanics knowledge
Responsibilities
Collaborate with regional channel teams to define business positioning and target audiences; Develop and execute market plans to optimize operational processes; Design and implement channel enablement systems and output marketing assets; Manage end-to-end regional channel marketing including vendor coordination and performance tracking; Analyze market dynamics and partner feedback to provide strategic insights.