泰国营销专项策略Leader-TikTok Shop
Core
Develop data-driven marketing strategies and optimize coupon/seller budget performance for TikTok Shop in Thailand.
Role type
Senior marketing strategy leader (commercial analytics)
Builds
Data dashboards, automated reporting systems, and ROI-optimized coupon strategies
Domain
E-commerce / Digital Marketing
Deliverable
dashboards & analysis
Required skills
Strategic planning, commercial analysis, data visualization, team leadership, project management, SQL, Python, R, Tableau, Excel
Preferred skills
Background in economics or marketing
Responsibilities
Build analytical frameworks to monitor key business and marketing metrics; Optimize coupon effectiveness and seller performance through budget analysis; Collaborate with data and activity teams to design automated reporting systems; Lead and mentor a strategic team to drive continuous performance improvement.