Director, Field Marketing
Core
Strategic leader driving regional marketing and demand generation initiatives across EMEA to influence revenue performance and expand market presence.
Role type
Director, Field Marketing
Builds
Regional go-to-market strategy, high-impact campaigns, and field marketing programs for enterprise buyers and partners in EMEA.
Domain
B2B SaaS, Travel Technology
Required skills
Strategic thinking, project management, leadership, demand generation, event marketing, budget management, data analytics, cross-functional collaboration, localization
Preferred skills
MBA or advanced degree, experience in B2B SaaS, travel, or technology sectors
Technologies
Marketing analytics tools, campaign management platforms
Responsibilities
Own regional field marketing strategy for EMEA; Plan, manage, and execute diverse programs including trade shows, hosted events, and account-based initiatives; Build and lead a world-class field marketing team; Collaborate with Sales, Customer Success, and Partner teams; Localize global marketing strategies for regional markets; Manage regional budgets and vendor relationships; Champion innovative regional tactics and experiential programming.
Seniority
Director, strategic leadership with hands-on execution