Planned Communications Producer
Core
Build, configure, and deploy planned communications (Email, Push, SMS, WhatsApp) across owned channels to execute customer campaigns with precision and visual coherence.
Role type
Senior IC marketing operations producer
Builds
Customer communication campaigns across Email, Push Notifications, SMS, and WhatsApp
Domain
Retail / Customer Relationship Management (CRM)
Required skills
Marketing automation platform configuration, campaign execution, visual validation, segmentation, personalization, sequencing rules, performance monitoring, A/B testing, workflow documentation
Preferred skills
Analytical mindset, project management, cross-functional collaboration, continuous improvement
Technologies
Marketing automation platforms, Email, Push Notifications, SMS, WhatsApp
Responsibilities
Build and configure planned communications across owned channels; Set up campaigns with segmentation and personalization rules; Validate visual experience for each communication; Manage content updates and quality assurance checks; Monitor campaign performance and execute A/B tests; Support local markets with production-related questions
Seniority
Mid-level, hands-on IC
