CareerPlan

Head of Sales & Commercial Development (MICE)

Coventry, England, gbFull-time£55k–£60k2026-11-03 → 2026-11-12

Core

Lead the Sales and Marketing department for a University venue portfolio, driving new business, managing major accounts, and coordinating cross-functional teams to secure events and conferences.

Role type

Senior IC Head of Sales & Commercial Development (MICE)

Builds

Conference and event revenue streams for University venues

Domain

Hospitality / Higher Education / MICE (Meetings, Incentives, Conferences, Exhibitions)

Required skills

Strategic sales planning, major account management, business development, team leadership, pipeline management, revenue forecasting, negotiation, proposal development, CRM proficiency, commercial budgeting, stakeholder management

Preferred skills

Experience in conference venues, hotels, or hospitality sector

Technologies

CRM systems, booking systems

Responsibilities

Set commercial direction and sales strategy, personally drive new business acquisition, build and manage a sales team, coordinate cross-functional delivery for large events, manage client relationships and agency partnerships, forecast revenue and manage pipelines

Seniority

Senior, hands-on IC