Mosqueteiro (Consultor/a On Trade )
Core
On-Premise sales and brand consultant for Red Bull, managing relationships with nightlife venues (bars, clubs, hotels, restaurants) in São Paulo's Zona Leste to drive sales and brand presence.
Role type
On-Premise Sales Consultant
Builds
Sales and brand presence in nightlife venues
Domain
Beverages / Nightlife
Deliverable
product features
Required skills
On-Premise sales experience, event experience, valid driver's license (Class B), intermediate English, route planning, client relationship management, budget management, commercial negotiation, training staff, P&L analysis
Preferred skills
Microsoft Office (PowerPoint, Excel)
Technologies
Microsoft Office (PowerPoint, Excel)
Responsibilities
Develop and protect On-Premise accounts through permanent business analysis; Position the Red Bull brand and product portfolio through client execution negotiation; Identify, care for, and develop local and regional On-Premise accounts through route planning; Ensure alignment with the Distributor Sales Force to achieve adequate numerical distribution; Conduct continuous training with staff to ensure correct brand understanding; Negotiate and implement win-win commercial agreements; Manage the local On-Premise channel budget; Implement On-Premise marketing strategy using appropriate tools (point-of-sale materials); Ensure marketing tools are used according to international guidelines; Differentiate the brand through innovative support.