დიჯითალ მარკეტერი
Core
Developing and executing data-driven digital marketing and sales strategies to increase conversion for digital products.
Role type
Digital Marketing Manager
Builds
Digital product marketing campaigns and conversion optimization
Domain
Fintech / Digital Banking
Deliverable
product features
Required skills
Data-driven strategy development, Multi-channel campaign management (Meta, Google Ads, LinkedIn), Conversion funnel optimization, Analytical tool usage (Google Analytics, Firebase, Appsflyer), Project management, CRM and marketing automation proficiency
Preferred skills
SEO expertise, AI tools proficiency, Experience with marketing automation tools
Technologies
Google Analytics, Firebase, Appsflyer, Meta Ads, Google Ads, LinkedIn Ads, CRM systems
Responsibilities
Develop sales and marketing strategies for digital products, Collaborate with cross-functional teams on product development, Manage and optimize advertising campaigns across mobile and web, Monitor and optimize marketing campaign indicators and conversion funnels
Seniority
Mid-level, hands-on IC