Mgr, Marketing Ops
Core
Lead and scale the systems, processes, and people powering Altium's marketing engine, serving as the strategic and operational backbone of the marketing technology stack.
Role type
Senior Marketing Operations Manager (Team Lead)
Builds
Marketing technology stack, conversational marketing campaigns, PLG/self-serve acquisition systems, and cross-functional data flows.
Domain
B2B SaaS, Electronics Engineering Software
Deliverable
production ML models | product features | dashboards & analysis | client delivery | infrastructure
Required skills
Marketo administration, Salesforce CRM integration, team leadership, data hygiene, lead lifecycle management, conversational marketing strategy, process governance, BI dashboarding
Preferred skills
Electronics/hardware industry experience, Altium platform familiarity, global distributed team management
Technologies
Marketo, Salesforce, Tableau, Qualified
Responsibilities
Manage Marketo instance architecture, governance, and vendor relationships; lead and mentor a team of two Marketing Operations Specialists; own Marketo–Salesforce CRM integration and data flow; oversee chatbot strategy and optimization; support PLG and self-serve motion scaling; define and enforce marketing operations best practices.
Seniority
Senior, hands-on IC with people management