Sales Activator Manager
Core
Lead and develop a team of Sales Activators to execute direct store delivery (DSD) strategies, manage retail relationships, and drive sales growth in large format accounts.
Role type
Senior Sales Activator Manager (DSD)
Builds
Sales volume and market share in large format retail accounts
Domain
Consumer Packaged Goods (CPG) / Beverage Distribution
Deliverable
product features
Required skills
Direct Store Delivery (DSD) management, team leadership and coaching, strategic account relationship management, analytical selling, market analysis, performance target setting, retail operations knowledge
Preferred skills
Additional languages beyond English
Technologies
None stated
Responsibilities
Develop regional targets and action plans to close gaps, coach and develop Sales Activators, manage strategic account relationships and selling opportunities, align with National Key Accounts (KA) and district distribution plans, evaluate market conditions and competitive threats, present specialized trainings and engagement action plans
Seniority
Senior, hands-on IC with team management

