(Senior) Digital Sales Manager (m/w/d)
Core
Drive commercial growth of the B2B online shop and optimize performance across the digital customer journey to increase leads, conversion, and revenue.
Role type
Senior Digital Sales Manager
Builds
B2B online shop, digital customer journey, sales campaigns, landing pages
Domain
B2B E-commerce, Digital Sales
Deliverable
product features
Required skills
Commercial sales management, cross-functional team coordination, market and customer analysis, campaign execution, conversion rate optimization, data-driven decision making, strategic forecasting
Preferred skills
Salesforce, Anaplan
Technologies
Salesforce, Anaplan
Responsibilities
Oversee commercial strategy and performance of the B2B online shop; coordinate stakeholders across sales, marketing, analytics, product, and tech; derive and implement targeted sales actions and structural journey adjustments; optimize digital customer journey for conversion and cross-selling; prepare and present commercial performance reports to management.
Seniority
Senior, hands-on IC