Head de Execução e Merchandising
Core
Lead national strategy and field execution across Retail, Cash & Carry, and Impulse channels to drive product availability, visibility, and sales.
Role type
Senior Field Sales & Trade Marketing Leader
Builds
National commercial execution plans, field productivity, and brand visibility for Red Bull products
Domain
FMCG / Beverage / Retail
Deliverable
product features
Required skills
Strategic planning, field sales leadership, trade marketing, budget management, agency and vendor management, data-driven decision making, business intelligence, commercial transformation, team development, financial planning
Preferred skills
MBA or post-grad in Management/Business, experience in Cash & Carry/Wholesale channels, Nielsen market audit knowledge, advanced English
Technologies
Excel, PowerPoint, Business Intelligence tools
Responsibilities
Lead national strategy and field execution, manage merchandising operations and field force productivity, oversee large budgets for execution and marketing, manage strategic agencies and suppliers, transform data into high-impact strategic initiatives, develop and lead commercial teams
Seniority
Senior, hands-on IC with leadership scope
