VP, Experience Strategy (Pharma Ad agency experience required)
Core
Leads a team to develop data-driven, omnichannel experiences for patient and physician audiences across varied markets, driving cross-disciplinary collaboration to design innovative customer experiences.
Role type
VP, Experience Strategy (Strategy & Leadership)
Builds
Omnichannel Plans, personalized customer experiences, and strategic insights for life sciences clients.
Domain
Pharmaceutical, Biotech, and Healthcare Marketing
Deliverable
product features
Required skills
Omnichannel Strategy, Experience Strategy, Digital Strategy, People Management, Financial Ownership, Customer Journey Mapping, Brand Strategy, Team Development, Strategic Pitching, Diversity & Inclusion Leadership
Preferred skills
Advanced technology stack leverage, Data Analytics, AI systems and frameworks, Marketing automation, CRM platforms, Digital collaboration tools
Technologies
Miro, Mural, Airtable, Veeva, Salesforce Marketing Cloud, Adobe, Microsoft Office
Responsibilities
Set vision for experience transformation, create internal and external relationships, manage team utilization and billability, author Omnichannel Plans, partner with Analytics to optimize plans, author tactical briefs, guide team member development, support new business initiatives.
Seniority
VP, strategic leadership with hands-on team management
