Local Trade Marketing Manager
Core
Implement holistic trade marketing strategies for retail partners, optimize product mix, and manage promotional activities to drive commercial targets.
Role type
Local Trade Marketing Manager
Builds
Retail partnerships, promotional campaigns, and product presentation strategies
Domain
Consumer goods / Industrial technology
Deliverable
product features
Required skills
Strategic planning, data analysis, project management, brand protection, S&OP collaboration
Preferred skills
Conceptual thinking, complex problem solving, stakeholder alignment
Technologies
SAP
Responsibilities
Implement PT Strategic initiatives with sales and marketing functions, optimize product mix and promo strategy, lead trade marketing touchpoints (POS, in-store, print, events), manage launch activities, consolidate demand volume for S&OP, ensure brand protection
Seniority
Individual Contributor, Country-level execution
