National Account Manager
Core
Develops and executes national sales strategies for Red Bull's off-premise key accounts in Canada, focusing on maximizing distribution, shelf space, and trade spend efficiency.
Role type
Senior National Account Manager (CPG/Retail)
Builds
National sales volume and trade spend budgets for major off-premise chains
Domain
Consumer Packaged Goods (CPG) / Grocery Channel / Canada
Deliverable
product features
Required skills
Strategic planning, negotiation, data analysis (Nielsen/internal sales), relationship management, category management, DSD execution, financial modeling
Preferred skills
Category management, DSD experience, retail landscape knowledge in Canada
Technologies
Microsoft Excel, PowerPoint
Responsibilities
Develop and execute short and long-term account strategies, monitor market trends and competition, manage annual volume and spend plans, evaluate ROI for visibility agreements, conduct in-store audits and distribution gap analysis, organize account meetings for sales strategies
Seniority
Mid-Senior, hands-on IC