Programmatic Media Supervisor
Core
Oversee execution and optimization of programmatic advertising campaigns for pharmaceutical clients, ensuring adherence to Medical, Legal and Regulatory (MLR) requirements and client objectives.
Role type
Senior IC programmatic media supervisor
Builds
Programmatic media campaigns for Healthcare Professional (HCP) and Direct-to-Consumer (DTC)/patient audiences
Domain
Digital advertising / Pharmaceutical marketing
Deliverable
production ML models | product features | dashboards & analysis | client delivery
Required skills
Programmatic campaign management, Team leadership, Data analysis, Regulatory compliance (FDA/OPDP/HIPAA), Demand-side platform expertise, Third-party verification management, Budget management, Client presentation development
Preferred skills
Strategic thinking, Innovation, Diversity and inclusion advocacy
Technologies
The Trade Desk, DV360, Amazon DSP, DoubleVerify, IAS, MOAT, Microsoft Excel
Responsibilities
Monitor and optimize live programmatic campaigns for brand safety and viewability, Manage and mentor Programmatic Traders, Act as the primary programmatic point person for assigned pharmaceutical brands, Ensure compliance with FDA/OPDP guidance and platform-specific healthcare policies, Develop client-facing presentations and proposals independently, Analyze performance data to identify trends and drive optimization, Manage vendor relationships and data partners for audience creation
Seniority
Senior, hands-on IC with team management