Product Marketing Manager
Core
Plan and execute product launches, define GTM strategies, and create messaging for surgical products to support sales teams and hospital executives.
Role type
Product Marketing Manager (Healthcare/Surgical Devices)
Builds
Sales enablement tools, product positioning materials, and market intelligence for robotic-assisted surgery solutions.
Domain
Healthcare / Surgical Robotics
Deliverable
product features
Required skills
Product launch planning, GTM strategy, product positioning, sales enablement creation, pricing strategy, market intelligence, stakeholder management, digital solutions adoption
Preferred skills
Surgical product experience, OR equipment experience, project management, mid-to-long term project leadership
Technologies
Microsoft Word, Excel, PowerPoint
Responsibilities
Develop product claims evidence, design product promotion campaigns, manage product life cycle, monitor sales/surgeon satisfaction, collaborate with clinical marketing teams, drive digital solution adoption
Seniority
Mid-level, hands-on IC