Product Marketing Specialist | Connectivity & IoT
Core
Support the evolution and commercialization of Connectivity and IoT solutions across multiple industry verticals by developing Go-To-Market strategies and value propositions.
Role type
Product Marketing Specialist
Builds
Go-To-Market materials, presentations, commercial collateral, and business cases for Connectivity and IoT offerings.
Domain
Telecommunications, Enterprise Connectivity, Internet of Things (IoT)
Deliverable
product features
Required skills
Go-To-Market strategy, market intelligence, solution positioning, competitive analysis, technical concept translation, business case development, stakeholder collaboration
Preferred skills
Product lifecycle management, market research, AI-powered productivity tools usage
Technologies
Microsoft Office, Microsoft Copilot
Responsibilities
Design and position Connectivity and IoT solutions for different industry sectors; Develop Go-To-Market materials and commercial collateral; Collaborate with Product, Sales, and Pre-Sales teams to enhance offerings; Analyze market trends and competitive dynamics; Gather and consolidate customer feedback; Translate complex technical concepts into clear business messaging.
Seniority
Individual Contributor