Brand and Communication Senior Manager
Core
Lead top-of-the-funnel brand strategy, holistic in-app visual identity, and end-to-end media planning/execution to drive brand awareness and health for a food delivery app.
Role type
Senior Manager, Brand & Communication
Builds
In-app visual identity, seasonal campaigns, and media activations for a food delivery platform
Domain
Food delivery / Digital Marketing
Deliverable
production ML models | product features | dashboards & analysis | research | client delivery | infrastructure | physical/clinical work
Required skills
Brand strategy, media planning, agency management, budget management, performance analytics, team leadership
Preferred skills
Master's degree in Marketing or Business Administration
Technologies
Deep linking, attribution modeling, OKR frameworks
Responsibilities
Develop holistic brand experience and identity governance; translate campaign goals into media objectives and KPIs; monitor brand-health indicators and campaign performance; manage media agency relationships; set performance objectives and recruit key talents; manage the function's budgeting cycle.
Seniority
Senior Manager, 8-10 years experience
