Channel Developer On-Premise
Core
Drive commercial performance for a large portfolio of spirit brands across a territory by identifying growth opportunities and translating market intelligence into actionable business solutions.
Role type
Senior Field Performance Manager (On-Premise)
Builds
Brand presence, share, and velocity in on-premise accounts
Domain
Beverages (Spirits) / On-Premise Distribution
Deliverable
product features
Required skills
Commercial strategy, market insight curation, budget management, agency management, legal compliance, consumer trend analysis, negotiation, persuasive selling, POS/warehouse management
Preferred skills
Distributor or broker experience, bar/restaurant/hotel operator experience, bilingual (English/Spanish), spirits history/production knowledge
Technologies
Agency-appointed performance platforms
Responsibilities
Maintain legal and marketing code guidelines, drive brand presence and velocity in accounts, plan and implement brand engagement using performance data, gain consumer trend insights, manage agency initiatives and budgets, serve as liaison between portfolio, distributor, and customers, arrange and display point of sale materials
Seniority
Mid-Senior, hands-on IC