Gerente Executivo de GTM para Soluções de Marketing
Core
Define and execute Go-to-Market (GTM) strategy for Marketing Services solutions, leading commercial teams and managing client relationships to drive revenue growth.
Role type
Executive Go-to-Market Manager (Marketing Solutions)
Builds
Marketing Services solutions, CRM, and advertising offerings for clients in Marketing, CRM, and Sales verticals.
Domain
AdTech, CRMs, CDPs, and marketing analytics
Deliverable
production ML models | product features | client delivery
Required skills
Full-cycle sales experience, analytical solutions sales, customer segmentation models, marketing platforms expertise, strategic vision, ownership mindset, Salesforce proficiency, team leadership (10+ execs), business model innovation, contract management, cross-sell/up-sell strategies
Preferred skills
Experience in AdTech, CRM, CDP, or marketing analytics solutions companies
Technologies
Salesforce
Responsibilities
Define and execute GTM strategy for Marketing Services, direct commercial teams on segment-specific offers, manage existing client portfolio and prospect new accounts, lead a team of 10 executive sales specialists, collaborate with product teams to structure new offers, challenge status quo to identify strategic expansion opportunities, manage contracts and provide market feedback for process improvements
Seniority
Senior, hands-on IC with leadership responsibilities
