Field Marketing Manager, APAC
Core
Lead end-to-end events-led marketing strategy across APAC (AU, NZ, Singapore) to drive brand awareness, generate pipeline, and deepen relationships with key prospects and customers through large-scale trade shows and executive experiences.
Role type
Field Marketing Manager
Builds
Events programmes (trade shows, executive dinners, roundtables, community events) and sales enablement materials
Domain
B2B SaaS / Technology
Deliverable
product features
Required skills
B2B field marketing strategy, large-scale event execution, executive engagement, vendor management, budget ownership, Salesforce pipeline tracking, cross-functional collaboration
Preferred skills
Experience in high-growth environments, strong commercial acumen, ability to influence senior sales leadership
Technologies
Salesforce
Responsibilities
Own APAC events strategy from conception to execution; manage logistics, venues, and vendors; design high-touch executive experiences; partner with sales leadership to align events with commercial priorities; track event ROI and pipeline attribution
Seniority
Mid-Senior, hands-on IC
