VP of Growth
Core
Lead full growth strategy and own the growth organization for a portfolio of AI-powered mobile apps, scaling them profitably.
Role type
VP of Growth (Portfolio)
Builds
AI-powered mobile apps (Invoice Fly, Summary AI) and their growth engine
Domain
Consumer mobile apps, AI, Performance Marketing
Required skills
Growth strategy definition, Performance Marketing leadership, UA budget management ($1M+/month), ROAS/LTV/CAC optimization, Creative testing engine leadership, Mobile attribution expertise (MMPs, SKAdNetwork), Data modeling (cohort analysis, unit economics), Subscription app scaling
Preferred skills
AI-powered creative production workflows, Portfolio management (scaling multiple apps), Spanish language
Technologies
Meta, Google (UAC), TikTok, AppsFlyer, Adjust, Kochava
Responsibilities
Define and execute growth strategy across all apps, Lead and scale the Performance Marketing team, Own the full UA budget, Drive growth efficiency metrics, Partner with Creative and Product teams, Build reporting and experimentation frameworks, Identify new growth channels
Seniority
VP, strategic leadership & hands-on execution
