(Senior) Social Media Manager:in im Online-Marketing (m/w/d)
Core
Managing paid and organic social media campaigns for multiple clients, combining data-driven optimization with strategic consulting and creative judgment.
Role type
Senior Social Media Manager (Paid & Organic)
Builds
Paid and organic social media campaigns for external clients
Domain
Digital Marketing / Social Media Advertising
Required skills
Paid social media advertising, A/B testing, strategic client consulting, data analysis, AI tool utilization, cross-channel strategy, campaign optimization
Preferred skills
Knowledge of Meta, TikTok, LinkedIn ad managers, creative development, trend analysis
Technologies
Meta Ads, TikTok Ads, LinkedIn Ads, AI tools
Responsibilities
Plan, execute, and optimize paid social campaigns across platforms; develop social media strategies and define target audiences; consult clients on strategy and performance; conduct A/B tests and continuous optimization; prepare performance reports with actionable recommendations; collaborate with SEA, tracking, and content teams.
Seniority
Senior, hands-on IC