Senior Director, Marketing Enablement & Operations
Core
Build the operating system, capabilities, and ways of working that enable modern marketing to scale across the enterprise.
Role type
Senior Director, Marketing Enablement & Operations
Builds
Scalable marketing processes, integrated planning practices, technology enablement, and governance frameworks
Domain
Financial Services / Marketing Operations
Deliverable
product features
Required skills
Team leadership, organizational design, process optimization, technology enablement, CRM/email operations, automation strategy, performance management, change management, stakeholder alignment
Preferred skills
AI/ML integration, transformation leadership, operational excellence
Technologies
CRM, Marketing Automation, AI tools
Responsibilities
Build, lead and develop a high-performing multidisciplinary team across marketing operations, automation, CRM/email operations and enablement. Design and lead the enterprise marketing operating model, including planning, intake, prioritization and workflow processes. Establish consistent ways of working that improve collaboration, accountability and execution across marketing teams. Drive continuous improvement initiatives that increase efficiency, visibility and speed to market. Build scalable frameworks and standards that support organizational growth and evolving business needs.
Seniority
Senior Director, strategic leadership