Associate Manager - Field Marketing
Core
Lead and support a broad mix of marketing programs across channels including email, paid and organic LinkedIn, live and virtual events, and ABM to drive customer retention, success, and demand generation for Veeva's Commercial products.
Role type
Associate Manager, Field Marketing
Builds
Integrated marketing campaigns and programs for Veeva's Commercial products
Domain
Life Sciences / SaaS
Deliverable
product features
Required skills
B2B marketing, project management, campaign execution, copywriting, data analysis, marketing automation, CRM systems
Preferred skills
High-growth software/tech experience, advanced Excel, account-based marketing, Asana, AI tools
Technologies
Marketo, LinkedIn, Asana, Gemini, Claude
Responsibilities
Lead and support marketing programs across email, social, events, and ABM; Execute integrated campaigns from start to finish; Write compelling copy for emails, landing pages, and social media; Analyze campaign results to improve future programs; Coordinate with internal teams including product, sales, and PR; Assist with campaign reporting and metrics.
Seniority
Associate Manager, hands-on IC