Senior Marketing Operations Manager
Core
Own and optimize the marketing technology stack, drive automation, improve data quality and attribution, and support scalable growth in a B2B SaaS environment.
Role type
Senior Marketing Operations Manager
Builds
Marketing automation workflows, data pipelines, and full-funnel reporting systems
Domain
B2B SaaS, Marketing Technology
Required skills
HubSpot Marketing Hub, Google Ads, Facebook Ads, data analysis, process automation, stakeholder collaboration
Preferred skills
Make, n8n, APIs, Webhooks, JSON, Tableau, AppsFlyer, SEO/AEO, AI tools (Claude Code, Cursor)
Technologies
HubSpot, Google Ads, Facebook Ads, Make, n8n, Tableau, AppsFlyer (via careerplan.io/jobs/66-000-E6-374-senior-marketing-operations-manager-at-gini-apps)
Responsibilities
Optimize HubSpot workflows, integrations, lifecycle stages, lead scoring, and campaigns; Manage integrations between HubSpot, databases, and advertising platforms; Analyze funnel performance and identify improvement opportunities; Build AI-powered and no-code/low-code automations to streamline processes.
Seniority
Senior, hands-on IC