GTM Engineer - ABM, Advertising and Growth Marketing
Core
Build scalable technical backbone for real-time audience activation, paid media operations, and personalized campaign delivery using AI, CDP, and automation.
Role type
Senior GTM Systems Engineer (AI & Automation)
Builds
Production-ready AI solutions, Workato automation recipes, intelligent agents, and CDP-driven audience pipelines for ABM and Paid Media.
Domain
SaaS Marketing Technology (GTM, ABM, Paid Media)
Deliverable
production ML models | product features | infrastructure
Required skills
Workato (expert), Python or JavaScript/TypeScript, SQL, AI/LLM integration, CDP audience pipeline management, advertising platform expertise (LinkedIn, Google, Meta, Demandbase), API integration, automation script building.
Preferred skills
RAG, prompt engineering, agent frameworks (LangChain, CrewAI), BI visualization (Tableau, Looker), Clay/enrichment tools.
Technologies
Workato, LLMs, MCP Servers, LinkedIn Ads, Google Ads, Meta Ads, Demandbase, CDPs, Python, JavaScript/TypeScript, SQL, Tableau, Looker, Power BI.
Responsibilities
Design and maintain Workato-based automation recipes and integrations for lead routing and campaign operations; Architect, build, and deploy AI prototypes and scalable automated workflows integrating LLMs; Build and manage CDP-driven audience pipelines with syncs and suppression workflows; Integrate AI APIs and MCP Servers to build intelligent agents for ABM and paid media; Run structured experiments to evaluate AI tools and automation approaches; Define and track KPIs measuring impact of AI and automation investments.
Seniority
Senior, hands-on IC
