Digital Media Senior Specialist - Paid Social
Core
Set up, quality-check, optimise, and report on high-visibility paid social campaigns across multiple European markets for a major international household name.
Role type
Senior individual contributor paid social media specialist
Builds
High-visibility paid social campaigns (Meta, TikTok, Snapchat, Pinterest, Reddit) for key commercial events
Domain
Digital marketing / Paid social media
Required skills
Paid social campaign management, multi-market campaign execution, budget reallocation, quality assurance, data analysis (Excel), stakeholder communication, AI tool integration
Preferred skills
Snapchat/Pinterest/Reddit experience, Sprinklr proficiency, Brand Lift Studies, localised assets creation, Asana workflow management
Technologies
Meta Ads Manager, TikTok Ads Manager, Sprinklr, Excel, Asana
Responsibilities
Build and launch complex paid social campaigns; secure and execute premium formats (Spotlight, TopView, First Commercial); maintain campaign performance via pacing checks and QA; transform campaign data into actionable recommendations; integrate AI tools for reporting and process documentation
Seniority
Senior, hands-on IC