Account Based Marketing (ABM) Manager
Core
Build and execute account-based marketing (ABM) programs to engage, win, and grow strategic and enterprise accounts across West and Central regions.
Role type
Account-based marketing (ABM) manager
Builds
Coordinated ABM campaigns across digital channels, content, executive experiences, and direct outreach for strategic accounts
Domain
B2B technology marketing
Required skills
B2B technology marketing, ABM program execution, enterprise buying cycle management, strategic planning, campaign execution, data analysis, marketing technology proficiency
Preferred skills
Experience with Salesforce, 6sense, Influ2, Clay, Hubspot, AI and automation tools
Technologies
Salesforce, 6sense, Influ2, Clay, Hubspot
Responsibilities
Develop and execute tailored ABM programs for individual strategic accounts and clusters; Align with sales teams on target accounts and buying groups; Partner with product and content teams to create messaging and assets; Manage campaign budgets, timelines, and cross-functional deliverables; Measure and optimize campaign impact on pipeline and revenue
Seniority
Mid-Senior level (5+ years experience)
