Senior Strategic Marketing Manager | East Coast | Remote
Core
Define and execute account marketing strategies for large enterprise customers (Majors) to drive growth, adoption, and executive engagement.
Role type
Senior Strategic Marketing Manager (Account Marketing)
Builds
High-touch account marketing programs, executive engagement plans, and scalable account marketing plays.
Domain
B2B SaaS, Observability, Enterprise Account Management
Required skills
B2B marketing, enterprise account marketing, ABM, customer marketing, sales partnership, 1:1 account marketing, global team collaboration, AI tool proficiency, strategic prioritization
Preferred skills
Experience with large complex enterprise customers, cross-functional leadership, building new marketing motions
Technologies
AI tools, marketing automation platforms, CRM systems
Responsibilities
Partner with Majors team to understand account goals and growth opportunities; Build account marketing plans tied to account strategy; Collaborate with Regional Marketing, Events, and Product Marketing to leverage existing resources or build new programs; Participate in account planning and EBRs; Design high-touch programs including executive engagement and advocacy; Measure account-level success metrics; Identify repeatable plays for broader scaling