Senior Customer Marketing Manager
Core
Lead customer marketing programs to help accountant firms and SMB/MM customers learn, adopt, and grow through BILL's financial automation products.
Role type
Senior Customer Marketing Manager (B2B SaaS/Fintech)
Builds
Customer education programs, product launch campaigns, webinar series, and in-person customer events
Domain
Fintech / Financial Automation
Deliverable
product features
Required skills
Customer marketing strategy, product launch management, webinar program development, cross-functional stakeholder alignment, project management, analytical skills (KPI definition), marketing automation proficiency
Preferred skills
B2B SaaS experience, fintech/payments domain knowledge, accountant firm experience
Technologies
Inflection, Pendo, Goldcast, SFDC
Responsibilities
Lead strategy for Tier 1 product launches and monthly showcases; develop webinar and virtual program strategies; plan in-person customer events; partner with Community on engagement and communications; align cross-functional stakeholders on customer perspectives
Seniority
Senior, hands-on IC
