VP, Demand Generation
Core
Build and run the global demand engine to generate qualified conversations for Five9's cloud contact center software, owning the full path from awareness to sales forecast.
Role type
VP of Demand Generation (General Manager of Demand)
Builds
Global pipeline, ABM programs, sales development organization, partner co-marketing, and events portfolio
Domain
B2B SaaS / Cloud Contact Center / AI for Customer Experience
Deliverable
production ML models | product features | dashboards & analysis | client delivery | infrastructure
Required skills
Global campaign strategy, Account-Based Marketing (ABM), Sales Development Organization (SDO) leadership, Partner/Channel marketing, Events portfolio management, Budget allocation, Funnel metrics & attribution, AI tool proficiency
Preferred skills
Customer marketing, Installed-base demand, Large owned conference ownership
Technologies
CRM, Marketing automation, ABM platforms, Intent platforms, Sales engagement tools, BI reporting
Responsibilities
Own global campaign strategy and integrated demand; Build and run ABM for strategic enterprise accounts; Lead inbound and outbound sales development globally; Own partner marketing and co-marketing programs; Manage global events portfolio; Lead a global marketing organization and hire/develop leaders
Seniority
Executive (VP), hands-on IC with team leadership
